Full Job Description
Job Title: Digital Content Strategist
Location: Norco, California
Company: Amazon
Are you a strategic thinker with a passion for digital content creation? Do you have the ability to analyze data and translate it into compelling stories that engage and educate customers? If so, Amazon, one of the largest e-commerce platforms in the world, is looking for a talented Digital Content Strategist to join our growing team in Norco, California!
About Amazon
At Amazon, we strive to be Earth’s most customer-centric company where customers can find and discover anything they might want to buy online. From books and electronics to apparel and groceries, we sell millions of products, with more to come.
Our commitment to innovation means we are constantly evolving, and we want team members who are eager to push boundaries and drive results. Our Norco location is critical to delivering on our promise to provide superior customer experiences, and as a part of our dynamic team, your contributions will have a direct impact on our business and customer satisfaction.
Job Overview
The Digital Content Strategist will play a pivotal role in shaping and executing our digital content strategy to create engaging and meaningful customer experiences across various channels. This includes our website, social media, and email outreach, all tailored to our diverse audience.
Key Responsibilities:
- Develop and implement innovative digital content strategies that effectively reflect Amazon’s mission and engage customers.
- Conduct market research and analyze audience data to create audience personas that guide content development.
- Collaborate with cross-functional teams including marketing, design, and product management to create integrated campaigns that drive brand recognition and customer engagement.
- Write, edit, and oversee all content produced, ensuring it aligns with SEO best practices and enhances the customer journey.
- Utilize analytics tools to track, measure, and report on content performance, adjusting strategies based on data-driven insights.
- Manage the content calendar, ensuring timely publication and promotion of digital content.
- Stay updated with the latest trends and technologies in digital marketing, content creation, and consumer behavior.
- Develop and maintain relationships with external content creators, agencies, and freelance writers as needed.
Essential Qualifications:
- A Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- 3-5 years of experience in digital content strategy, content marketing, or related disciplines.
- Proven experience writing and editing for various digital platforms.
- Strong command of SEO principles and best practices to optimize content.
- Exceptional analytical and problem-solving skills to interpret data and translate it into actionable insights.
- Excellent project management skills with the ability to handle multiple tasks and meet deadlines.
- Creative mindset with a keen eye for detail and a strong understanding of brand voice.
- Familiarity with different content management systems (CMS) and analytics tools (Google Analytics, SEMrush, etc.).
Preferred Qualifications:
- Experience in e-commerce or retail environments.
- Knowledge of HTML, CSS, or graphic design tools.
- Experience in video content creation and editing.
Why Join Us?
Working at Amazon means being part of a culture that encourages innovation and supports a collaborative and inclusive environment. As a Digital Content Strategist, you will have the opportunity to:
- Influence and shape the digital presence of a global brand.
- Work with a talented team of professionals who are passionate about their work.
- Access continuous learning and professional development opportunities.
- Enjoy a competitive salary and a comprehensive benefits package.
- Have a flexible work environment that promotes a healthy work-life balance.
How to Apply
If you are excited about helping to shape engaging digital experiences and meet the requirements outlined above, we invite you to apply for the Digital Content Strategist position today! Explore the potential of your career with Amazon, a company determined to become the best employer on Earth!
Join Us in Making an Impact!
We look forward to welcoming a new Digital Content Strategist to our Norco team! Together, we can exceed customer expectations and move towards a brighter future. Explore your possibilities with Amazon.